The Challenge
Little Troopers is a charity that supports children with parents serving in the British Armed Forces. Their work reaches families, schools and supporters across the UK.
Over time, their website had become busy and hard to navigate. They needed a website that matched the warmth and energy of the charity, and make it easy for people to find information, access resources and get involved.
What we did
Ginger and Tall worked closely with the Little Troopers team to completely redesign and rebuild their website. The focus was on making it simple, accessible and full of character.
We refreshed the layout, simplified the structure and created a bright, friendly design that brings everything together in one clear home. The new look strengthens their identity and makes the site a place that feels welcoming, trustworthy and unmistakably Little Troopers.
Good websites need to look good but it’s also about how it makes people feel and what it helps them do. This guided every decision we made.
Impact
The new Little Troopers website has become a proper digital home – clear, intuitive and full of warmth. It helps families, schools and supporters find what they need quickly and understand how to take part. It’s also given the team an accessible site they’re proud to share and easy to update as they continue to grow.
“Our new website captures who we are perfectly – clear, approachable and full of heart. It showcases our work, invites people to get involved and works seamlessly. We’re so proud of it.” Louise Fetigan, Little Troopers.
